Chorion
Chorion owned a broad and diverse collection of literary works. They needed to communicate the true value of it all – and how potential clients could benefit from them.
Heat created this entertainment company’s brand design and all of its corporate literature. Their annual report was the most vital component, needed to present their investment proposition to audiences in the City. And of course, we leapt at the chance to work with Noddy and the Mr. Men.
Branding / Print
Chorion Brand Guidelines, utilising The Very Hungry Caterpillar by Eric Carle. We cut a hole into the cover and suggested readers should ‘Digest bit by bit’.
Chorion Limited was an international media production company, with offices in London, New York and Sydney. It produced TV shows and feature films, and was best known for its portfolio of entertainment brands.
From Enid Blyton to Agatha Christie, Chorion’s copyrights and licenses included some of the world’s best loved-works. This was an ideal opportunity to highlight the wealth of characters on the roster – many being household names, ready to be enjoyed by a new generation.
Feedback
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